Before committing to an ATM placement, it helps to model potential earnings with realistic inputs from your bar or venue.
Key Inputs You Control
Surcharge amount, expected monthly transactions, share percentage, processor fees, and paper cost.
Sample ROI Calculation
- Surcharge: $4.00
- Monthly transactions: 300
- Venue share percent: 30%
- Processor fees per withdrawal: $0.35
- Paper and parts per withdrawal: $0.05
How to Stress Test
Run a low case at 70 percent of expected transactions and a high case at 130 percent. Keep the baseline if the low case still covers costs.
Transaction Volume Guidelines
Bars and busy venues vary widely. The model works with any starting number. Replace the example with your own data.
Review Schedule
Quarterly or after a significant change like a new nearby competitor.