Your ATM can be a powerful marketing tool, reaching customers at the moment they have cash in hand and are ready to spend.
Why This Matters
ATM users are moments from making a purchase. A simple message can drive one more item or promote an event.
Message Ideas
Same day happy hour reminder, weekend DJ lineup, or coupon code for a second item. Short lines read best on receipts.
Setup Steps
Update receipt header text, add a logo if supported, and set a short rotating message. Keep a small spreadsheet of test dates and redemption counts.
Measuring Impact
Track redemption or compare sales during weeks with and without a message.
Message Duration
Two weeks is a practical window before fatigue sets in.